How to Write Effective SEO Meta Descriptions

A meta description is an HTML tag of around 155 characters that summarizes the content of a web page. Unlike page titles, meta descriptions are not a ranking factor, but they do entice users to click through to a page and are part of effective on page SEO. Overall, the focus is boosting conversions from organic searches.

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Get your basic WordPress SEO right.

Effective SEO requires the coordination of a lot of moving parts, by leveraging Yoast SEO we can manage those moving parts much more easily. And with the centralized dashboard all of those moving parts are conveniently accessible to customize any aspect of your SEO without the hassle of backend implementation.

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